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Tokamachi Snow Festival: A Winter Festival Experiencing Snow Country Culture

Photo: Tokyo Kohaku on Unsplash

Festival/Event❄ Winter

Tokamachi Snow Festival: A Winter Festival Experiencing Snow Country Culture

🍚 Niigata|Published May 11, 2026|Updated July 25, 2026
✍ Edited by the Tabitabi JAPAN Editorial Team(based on official and primary sources)

Snow Festival in Heavy Snowfall Country

Tokamachi Snow Festival is a snow festival held in Tokamachi City, Niigata every February, with history dating to 1946. It began as a cultural activity utilizing snow in the heavy snowfall area of Tokamachi and now attracts many visitors as a winter tourism event for experiencing snow country culture.

Giant Snow Sculptures

The festival's main venue displays giant sculptures made of snow. Unique snow statues and snow stages created by citizen and corporate teams line up, allowing you to feel snow country culture.

Echigo-Tsumari Satoyama Art

Tokamachi is also one of the main venues for the "Echigo-Tsumari Art Triennial," with artworks scattered in satoyama landscapes viewable year-round.

📍 Location & Access

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✍ About this article

This article is compiled by the Tabitabi JAPAN editorial team from official and primary sources, including facility and shrine/temple websites, tourism information published by municipalities and tourism associations, and cultural-property records released by national and local governments. Prices, opening hours and event dates may change, so please also check the official information of each facility or local government before you visit.

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